The Ultimate VoIP Offer?

I recently got spammed by Vixtel, a new startup in the VOIP arena, whose "incredible offer" seemed to indiscriminately extend to anybody who loves a good bargain:

From: Vixtel <sales@vixtel.com.au>
To: xxx@lutrov.com
Subject: The Ultimate VoIP Offer
Date: 2009-11-05 14:05

Hello,

Things are changing at Freshtel!

We are pleased to announce the launch of our new retail brand Vixtel. Vixtel, the new world telco will provide exceptional quality VoIP and IP services at competitive prices.

To celebrate this launch we have an incredible offer strictly capped at 1,000 customers - so be QUICK.

The $29.95 per month plan includes a Siemens F470 IP Dual Phone valued at $149.95 and all calls to landlines within Australia at no charge. In addition to this, International calls start at 1c per minute and calls to mobiles within Australia at 15c per minute. This 24 month plan offers exceptional value but is only on offer for a limited time so be quick to avoid disappointment and start saving today.

To take advantage of this offer simply go to Vixtel's VoIP Special Offer and fill in the form at https://www.vixtel.com.au/plans/voip-special-offer

Your brand new Siemens will then be on its way and you will be on your way to saving big dollars on your phone bill.

So be quick to avoid disappointment and start saving today.

(c)2009 Vix Communications Pty Ltd.

If you were to get no reply to two emails where you ask them for an explanation of just how you managed to get on their mailing list without subscribing, what conclusions would you make about their customer service?

If you were to see only three posts on their Twitter account since it was created a month ago, what conclusions would you make about their brand integrity?

This is not a good start fellas. Not a good start at all.

Due to the large volume of spam, comments are disabled. If you have anything to say, please feel free to contact me directly.

About the author

Ivan's mugshotIvan Lutrov is the owner of Lutrov Interactive. He creates cost effective business websites that are simple, engaging and very easy to use. When not busy working on client and personal projects, he's into photography, fishing, cricket, tennis, music from the 70s, cooking, good wine, and apparently knows "way too much" about movies. He tells it like it is, whether you like it or not. Subscribe to the Lutrov Interactive feed via RSS and follow Ivan on Twitter.