Microsoft’s cashback and Yahoo

Monday, 2 June 2008

Microsoft recently announced that it’s willing to pay people money for using their crappy search engine, provided the people buy something, and provided the people live in America.

The more I think about it, the more I’m convinced that Microsoft aren’t after Google, they’re actually after Yahoo.

With their failed takeover attempt fresh in everyone’s minds, this might just be Microsoft’s “work with us or we’ll spend as much as we need to bury you” message to Yahoo.

Posted in Google, Marketing, Microsoft by Ivan

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Microsoft’s cashback and Yahoo

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