When you prefer genuine user reviews to advertising campaigns. When you prefer to see what actual consumers think, instead of what the marketing bullshit artists want you to believe. This is the place where people rate and review products and services, and just as importantly, the businesses who sell them. More »
Here’s a pretty obtuse way to fish for legitimate email addresses. More »
This is what happens when you don’t know how to configure the security certificate on your website. The folks over at CSA Australia provide a feedback link, which when clicked, rewards the customer with this: Instead of an online form, like they have the right to expect. More »
Here’s some great advice on how to cheaply but effectively test a website for usability: I’ve used a subtle variation of this on a number of occasions, and I can tell you that it really works. More »